Brighter Smiles - 2024 Winner of the LKN Small Business of the Year Award
BRIGHTER SMILES OF DAVIDSON
What’s in a smile? As it turns out, quite a lot! Your face is one of the first things people notice about you, and a gorgeous smile can make a big impact. According to the American Academy of Cosmetic Dentistry, 92% of adults agree that an attractive smile is important, but only 50% of Americans say they are satisfied with their smile. The lack of “smiling confidence” can be due to a number of factors, but teeth discoloration is the most frequently reported reason. Because a smile showing off those bright, pearly whites is so important, it comes as no surprise that professional teeth whitening is the most popular cosmetic dental procedure in the US today.
There are many professional teeth whitening options available in the Lake Norman and Greater Charlotte communities, but there is one that stands out above the rest – Brighter Smiles of Davidson. Owner Jasmine Egovail knows the power of a brilliant smile and is passionate about helping others present their very best selves to the world. Brighter Smiles is a BBB accredited business and boasts a Google 5-star rating. Although the industry does not require licensure, Jasmine sought out and obtained professional certification and training from the very best, Dr. Catrise Austin (“nationally renowned dentist to the stars”) to provide clients with confidence in the outcome of their whitening sessions.
AFFORDABLE
Because of the effectiveness of the teeth whitening procedure, the cost is considerably less than Jasmine’s direct competitors in the area. A typical “maximum solution concentration” session elsewhere is 20-30 minutes in length and costs $150-190. At Brighter Smiles, the 60-minute teeth whitening session is only $170 – 1/3 the price others charge for the same amount of treatment time. For those who want a more gentle and gradual treatment, the cost is $120. Jasmine offers a desensitizing gel that helps to strengthen enamel and numb teeth for clients who want an extra pain-free level of assurance.
My teeth were looking yellow from coffee and tea, and I was over it. It was $500 at my dentist office, so I saved a lot of money and got phenomenal results! ~ VICTORIA G.
EFFICIENT
Jasmine’s clients see the same results in a single, 60-minute session as they would after two to three sessions at other locations. The difference lies in the concentration of hydrogen peroxide used at Brighter Smiles. Another layer of efficiency lies in the number of whitening stations in the studio. With three chairs, Jasmine is able to provide treatments to multiple clients at one time.
I am so very pleased with my results from Brighter Smiles. Jasmine is organized, efficient and kept me informed during the entire process.
~ KELSEY G.
EFFECTIVE
All of the high-quality whitening treatment products are made in the US and are FDA approved to be safe for tooth enamel. Depending on the age of the client and the condition of the teeth, it is possible to take 10-15 years of staining off in a single session! The timeframe between initial treatment and touch-ups varies according to individual circumstances (e.g. oral hygiene, diet, black coffee, red wine, nicotine, etc.), but the norm is six months.
Jasmine transformed my teeth to gorgeous pearly whites! She was top-notch when it came to service, attention to detail and overall determination for outstanding results! ~ CARMEN C.
COMFORTABLE
Upon entry, clients receive a warm welcome by Jasmine as they are ushered into the studio which exudes an atmosphere of calm and restoration. Clients relax as they listen to music or watch a favorite show under the LED lights; helping the time pass very quickly. The studio is not the only comfortable aspect of Brighter Smiles of Davidson – the new membership pay by-the-month program is easy on the wallet, as well!
“Her space is absolutely adorable, and it was the most comfortable I’ve been during a teeth whitening experience! Watched some ‘House Hunters’ and, before I knew it, my 60 minutes was up!” ~ TAYLOR H.
ACCESSIBLE
Brighter Smiles is open Monday through Thursday and Saturday, by appointment only. The mobile service grassroots beginnings of Brighter Smiles continue today. Jasmine understands it is a challenge for some of her clients to find time to come to the studio, so she continues to make house calls on Fridays. For a small travel surcharge, Jasmine happily “takes the show on the road” to client’s homes, businesses and whitening parties of all kinds: birthday, bachelorette party, college reunion, ladies’ night out, etc. Bonus – host a whitening party with five or more paid treatments, and the host’s whitening treatment is free!
I bring all of the equipment to wherever clients are. All they need to provide is an outlet. ~ JASMINE EGOVAIL, Owner, Brighter Smiles of Davidson
I bring all of the equipment to wherever clients are. All they need to provide is an outlet. ~ JASMINE EGOVAIL, Owner, Brighter Smiles of Davidson
